§ Recipe

YouTube creator stack.

YouTube is a funnel: hook, retention, CTR, sub rate. Each tool here optimizes a specific metric — not because the creator is cynical but because the alternative is burnout.

Indie
  1. Topic research

    01

    Before the thumbnail, the title, or the script: what's actually underexplored in your niche? Perplexity pulls together what exists so you can aim at what doesn't.

  2. Script writing

    02

    Structure — cold open, setup, promise, payoff — is what retains viewers. Claude is a better script doctor than any YouTube guru on Twitter because it actually read your draft.

  3. Video edit

    03

    The editor for creators who don't love editing. Descript removes the suffering; you keep the creative decisions.

  4. Voiceover

    04

    B-roll narration, multilingual dubs, pickup lines you didn't record. Lets a solo creator sound like a channel with a voiceover budget.

  5. Shorts + social

    05

    Your YouTube video becomes TikToks, Reels, and Shorts automatically. Same hour of shooting, five distribution channels.

  6. Thumbnails

    06
    C

    Unlisted · Thumbnails

    canva-ai

    This tool isn't in the directory yet.

    The single biggest CTR lever on YouTube. Canva's thumbnail A/B workflow helps you iterate until the curve points up.